Electronic Arts (EA) and Battlefield Studios have officially announced that Battlefield 6 has achieved the biggest launch in the franchise’s history, selling over 7 million copies in its first three days of release.

This massive opening performance has cemented Battlefield 6 as one of the year’s biggest gaming and entertainment launches and delivered a significant win for the series after the highly publicized struggles of its predecessor.

Key Launch Highlights:

• Record Sales: Over 7 million copies sold globally across all platforms in the first three days (the launch weekend).
• Franchise Best: The sales figures represent the biggest opening ever for a Battlefield game, decisively surpassing previous launch records. For context, the critically acclaimed Battlefield 1 sold roughly 15 million copies in its first year, and Battlefield 2042 reportedly sold around 4.2 million copies in its first week.
• Player Engagement: The strong sales were mirrored by massive player activity, with over 172 million online matches played and more than 15 million hours of gameplay watched on streaming services during the same three-day period.
• Concurrent Players: The game also hit the most concurrent players ever for a Battlefield title, with its open beta having already broken records on platforms like Steam prior to launch.

A Triumph for the Franchise

The game’s success follows a “record-shattering Open Beta” in August and is viewed as a major turnaround for the franchise, which had struggled to maintain momentum after the mixed reception of Battlefield 2042 (2021). The impressive sales performance of Battlefield 6 now positions it as a significant competitor in the highly contested first-person shooter market.

General Manager of Battlefield, Byron Beede, was quoted as thanking the community, stating, “Battlefield 6 was built with our fans… Together, with our players we’ve had a singular goal: to craft the best Battlefield ever. And this is just the beginning.”

With the first season of new content, “Rogue Ops,” already scheduled to roll out imminently, the focus for the developers now shifts to maintaining this momentum and building a “connected Battlefield universe.”